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Alzheimer’s Researchers Release Free Apps to Track Memory and Cognition

Alzheimer's Disease Researchers at California based Leucadia Therapeutics released a panel of eight apps today to help people track memory and cognition. The new apps are ProCogny Memory Tracker, Infinite Mahjong, Iconic Sudoku, Word Recall, Connectors, Image Recall, Pattern Busters, and...

Margaretta Colangelo

Writer

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Natalie Yeadon

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The 5 W’s of Virtual Patient Engagement

A version of this article was previously published in the Journal of mHealth. Direct pharma-patient engagement used to be considered largely a “nice to have,” and was, at best, a rare occurrence at specific times during the pharmaceutical product life...

Natalie Yeadon

Impetus Digital Co-Owner/Managing Director

Natalie worked in the pharmaceutical industry for over 18 years in a variety of sales, marketing, and early brand commercialization management roles. Currently, she is the Co-owner and Managing Director of Impetus Digital where she dedicates her time to helping life science companies create sustained and authentic relationships with their key customers through Impetus’ cutting-edge online collaboration platform, the Impetus InSite Platform®.

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Jorge Herrera