2019 Authors

Rare Diseases at Roche: Combining science and alliances to find breakthroughs in rare diseases

One of the biggest events in the rare disease calendar – the Huntington Disease Society of America annual convention – is taking place this week, the...

A Pharmaceutical Launch Opportunity:​ Science, Art or Alchemy?

A publisher friend recently suggested I write down what I knew about launching pharmaceutical brands, to help new marketers who may have been handed...

Addition by Subtraction

Addition by Subtraction? Sounds paradoxical? Unbelievable? Consider what Lao Tzu, the great Chinese philosopher said 2,500 years ago. Here is the essence of what he said: To attain knowledge, add things everyday. To attain wisdom, subtract things everyday. Profit comes from what is there, and usefulness comes from what is not there.

The Ethical Data Dilemma

As a globally minded business person, if you haven’t gained exposure to the numerous new laws and regulations emphasizing the rights of people to...

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